研究焦點

How Breakthrough Innovation creates start-up success in competitive markets

The majority of fledgling businesses fly straight into the unforgiving rule of natural selection – only the fittest and strongest survive. In terms of start-ups, the rule is even more merciless. What can start-ups do to succeed in this brutal environment? Professor David Tse, Stelux Professor of Marketing and Director of the Contemporary Marketing Centre at the HKU Business School, believes Breakthrough Innovation (BI) is an effective strategy for success. Simply put, BI fosters strategies that help service new and under-served markets.

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Goldilocks Upended: When it comes to discounts, medium-sized orders are not in the sweet spot

Mr. Joseph Chi Kwong YAM

Long held assumptions about the mutually incremental relationship between quantities and discounts have been upended by new research. The rule of thumb that the bigger the purchase quantity, the higher the discount is shown not to hold true for medium-sized customers buying products such as semi-conductors, with implications for other products and industries.

31 Jul 2018

創新及資訊管理學

Everyone can win in business – or can they?

Prof. Yuk-fai FONG Prof. Jin LI

‘Workers against bosses’ is a common theme, but mutual interest is more important in creating value, according to HKU Business School professors.

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In search of public service excellence

Prof. Bennett Chi Kin YIM

Public services touch every aspect of the lives of people around the world. These millions of service users also have opinions, both good and bad, on the quality of the public services they access. But how often are they asked about these opinions? And do these opinions help create changes and improvements to the services?

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Accountancy takes the centre stage of finance

Prof. Guochang ZHANG

Crunching numbers is essential to investment success, but often times the role of accounting is left behind. Professor Guochang Zhang, Area Head of Accounting and Law at HKU Business School, wants to see a change in the way investors view company valuation, by bringing accounting to the centre stage of valuation theory.

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A brave new world for marketing

Dr. Jayson Shi JIA Dr. Tuan Quang PHAN Dr. Chu (Ivy) DANG Dr. Mengzhou (Austin) ZHUANG

As coronavirus rages across the globe, online business is still booming, with data and analytics driving this trend. People now marooned at home for the foreseeable future are finding the daily goods they need from online stores, solace in conferencing apps, and entertainment provided by streaming platforms. The world is revolving increasingly online with lockdowns in place, and data is being even further highlighted as an undisputable source of wealth.

研究

“What would you do in this situation?”

Prof. Zhigang TAO

Though Asia has been the world’s fastest-growing region for decades, until recently there were limited case studies that referenced Asian business and economic topics, as most case studies were produced in Europe and North America. The Asia Case Research Centre (ACRC) was founded in 1997 to redress this imbalance and cater to unmet demand. ACRC has produced numerous Asia-based cases focusing on global sourcing, business ethics and many other topics aimed at academics, national and international institutions, and organisations of all sizes.

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HKU Business School at the heart of medical revolution

Prof. Haipeng SHEN Dr. Huiyin OUYANG Dr. Eric PARK

Innovation in healthcare is forever changing how we see and experience the medical industry. The environment is offering HKU’s Faculty of Business and Economics (the Faculty) a unique opportunity to be at the forefront of utilising rich data, creating better health outcomes for everyone.

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Coronavirus yet another twist in trade war

Prof. Heiwai TANG

The long-term rivalry between the US and China has since the election of President Trump manifested itself in the form of an economic conflict between the world’s greatest powers. With geopolitical flux now the new normal, Hong Kong citizens’ struggle to maintain their freedoms saw US politicians jump on the bandwagon in 2019; now the COVID-19 is the latest issue that both the US and China are dragging into the general trade war. Who has the upper hand?

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Big data is rewriting the medical future of millions of people

Prof. Haipeng SHEN

Patients in China suffering from acute ischemic stroke, when arteries leading to the brain are blocked, have traditionally not experienced excellent clinical outcomes. Battling this disease has been a long-term battle for physicians working in the country’s overcrowded under-resourced public hospitals. Professor Haipeng Shen, Patrick S C Poon Professor in Analytics and Innovation at HKU Business School, has been working to change this situation by collaborating with top physicians and embracing the power of big data.

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Didn’t Earn It? Return It.

Dr. Lilian Him Lai CHAN

Research conducted at HKU on clawbacks has had a major influence on the U.S. Securities and Exchange Commission’s policymaking process, and has stimulated public debate by offering a holistic discussion on the benefits and shortfalls of clawbacks. The ensuing regulatory reforms have been widely discussed and debated in the media and across the global regulatory community.

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